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Social Reality Inc. : ウィキペディア英語版 | Social Reality Inc.
Social Reality, Inc. is an Internet advertising and marketing technology company. It specializes in developing tools that automate online advertising and digital marketing activities. == History == In March 2010 the CEO Chris Miglino together with the CIO Erin de Ruggiero started selling advertisement on Facebook with the aim of helping Facebook applications monetize their products and assess brands marketing. The founders felt there was a socially responsible way for brands to promote and sell their products and create a huge impact on their income. In Los Angeles, where the headquarter is located, the company grew from selling ads to developing customized applications for large brands. From that, it developed GroupAd that offers different applications to different brands. Thereafter, to better help publishers fill out their inventory they built a RTB (Real Time Bidding) platform, SRAX. Early on Social Reality recognized that programmatic advertisement would become the primary and preferred method for buying and selling internet advertisement and so it was an early adaptor and contributor to the space.
抄文引用元・出典: フリー百科事典『 ウィキペディア(Wikipedia)』 ■ウィキペディアで「Social Reality Inc.」の詳細全文を読む
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